Sunday, December 15, 2013

Microsoft wants Market Penetration for $1 Billion

Recently, Microsoft had offered an amount $1 Billion annual payment for Samsung if the Korean Phone Manufacturer will produce Windows Based OS Phone models. This incident had also occurred during when Nokia would receive $250 Million quarterly to start producing Windows Based Phone OS which happened to be successful.

Now Microsoft is using the same strategy to penetrate the market with Windows Based OS Phones by offering money bribery to get big cellphones manufacturers in the deal.

In my belief, it's not ethical to get the market by using bribery as a tool. Today, we have various factors on how the market is being penetrated by the customers and business. We have to develop a unique strategy through research and development of advanced technologies to make our everyday life much convenient and easier. Once we get the right technology to be used, there is a perfect room to fit inside the consumers and businesses needs.

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